In the middle of rumours of a buyout, Yahoo released a list of topics which were search most in the January-March period. The search engine evaluated data from both recent months and the last year. This helped them establish the leading trends. These trends can be helpful to search advertisers when planning their campaigns.
Yahoo found that search queries related for painting homes are on the rise. This is especially because of the weather getting warmer, and is good news for businesses selling paints and home improvement products.
2. DIY Projects
As the cold weather has receded, more and more people are now searching for DIY things. According to Yahoo, the most searched items on “how to build…..” are:
- Tree houses
This means the SEO prospects for tools and equipment suppliers and manufacturers are increasing fast.
This is another top trend during the spring. People have been increasingly searching to buy different types of outdoor-related tools, equipment and hardware.
According to Yahoo, more and more searches are received for grills during the spring season.
5. Outdoor Chairs
Outdoor chairs are the next big topic in spring searches, especially in March-April. Yahoo has also revealed that those searching for specific chairs are more likely to be driving specific vehicles.
This is another hot topic that is widely searched on Yahoo and most likely on other search engines too. But the way people have been searching for taxes has changed significantly over the years. According to the search engine, an increasing number of people are searching for taxes on their mobile devices. And many of them are young and fall in the higher-income group.
This is also that time of the year when people conduct more searches to find when “seasonal allergies” will come to an end.
According to Yahoo, this info was released to help publishers and SEOs improve their content and strategies. This information is certainly going to help your business optimise more effectively to reach your targeted audience and generate more organic traffic during this time of the year.
Do you need help in running successful SEO campaigns? You must get help from experienced and well-established search engine optimisation and search engine marketing experts. It is recommended to visit https://thesearchmarketingshop.com/search-engine-optimisation/ for more information and to get the help of SEO specialists.